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CLE: Beware the FTC: It's Not Easy Being Green . .Other Things to Consider!
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CLE: Beware the FTC: It's Not Easy Being Green . .Other Things to Consider!

5/22/2014

When: Thursday
12:00 Noon to 1:00 PM
Where: MCBA
303 E. Palm Ln.
Phoenix, Arizona  85004
United States
Contact:
Bree Boehlke

Phone: 602.682.8588

Registration Information
Online registration is closed.
Details

Sponsored by the Corporate Counsel Division and Environmental and Natural Resources Law Section.

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Corporate Counsel Division and Environmental and Natural Resources Law Section members, please use promo code GREEN when registering to receive your division/section discount.

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“Green Marketing” has become a popular way to compete in the marketplace along with price, quality and performance.  It is easy for companies to assert general environmental attributes for products or services which may have a questionable basis in fact or to use environmental certifications which may have limited credibility. 

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The unregulated “Green Marketplace” has made it easy to make general environmental marketing claims with limited or no tangible environmental benefits.  That may change.  Recently, the Federal Trade Commission (FTC) has adopted “Guidelines for the Use of Environmental Marketing Claims” (See 16 CFR Part 260) which can be enforced by the FTC or possibly used by the Attorney Generals of the various States to prosecute companies for deceptive “Green Marketing!”

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The presentation will focus on how to use the FTC Guidelines to avoid being challenged for dubious “Green Marketing” and to discuss enforcement by the FTC, State Attorney General’s or possibly by private civil lawsuits under State Consumer Protection Laws or “Deceptive Trade Practices Acts.”

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1 Hour CLE Credit Available.  Lunch is provided.

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Panel:  Moderator --  Michelle DeBlasi, Gammage & Burnham, PLC 

xxxxxxxxxxxxxxxxxxxJerry D. Worsham II, Ridenour, Hienton & Lewis, P.L.L.C.

xxxxxxxxxxxxxxxxxxxColin Tetreault, Faculty and Manager, Global Institute of Sustainability, ASU

xxxxQuite possibly -- Kermit the Frog

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$45.00  MCBA Members                                             

$40.00  MCBA Corporate Counsel Division or ENRL Section members

$30.00  MCBA Paralegal & Public Lawyer Division members

$10.00  MCBA Student members

$75.00  Non-members        

 
 

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